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Websites and forms · Connected on request

Webflow in KO: website visits and leads with their source

We connect Webflow websites on request. The KO tracking code records visits with source and UTM tags. Leads from Webflow forms come with their campaign. Then KO follows the client to the deal and the sale.

Webflow KO

What KO takes

  • Visits with source, UTM tags and landing page
  • Leads from Webflow forms: form name and filled fields
  • Website events: your own goals and visitor actions

What starts to work in KO

Terms on this page: Lead, Attribution

How we would connect it

You paste the KO tracking code into the custom code field in the Webflow site settings. Form leads come to KO through a Webflow webhook: it fires when a person sends the form.

Where data gets lost and how KO notices it

Leads go to email and Webflow, not to the funnel

By default, a Webflow form lead stays in Webflow and comes by email. It has no source, and you cannot compare it with ads. In KO it becomes a lead with its campaign and goes into the common funnel.

A lead came without a source

A Webflow form does not know which visit the person came from. If KO gets no visit ID, the lead counts as "no source". You see that share above the Leads journal.

KO also watches the test domain

The tracking code also records visits on the webflow.io test address. So KO starts to watch this domain by itself. You can remove an extra domain, and KO does not add it back.

Leads stopped coming

KO checks that visits and leads keep coming. If a form breaks, Diagnostics shows it before you notice the drop in the report.

Need Webflow connected?

Send a request: we will check which data you need and connect it.

Demo

Imagine your project is already in KO

In the demo, ad accounts, a CRM and a website already feed the same reports. Open them and see what you learn when spend, leads and deals are in one place.

See it live

No sign-up, no payment

FAQ

Common questions

There is no date. We connect it when clients need it. Click "I need this integration", and we will tell you how we can connect it for your project.

No. You paste the tracking code into the code field in the site settings, and leads go to the webhook address.

See where your revenue comes from

See what to cut, fix, and scale — using your real data.

Vitaly, co-founder of KO
Vitaly Product & sales
Azat, co-founder of KO
Azat Engineering

You'll meet the founders, not a sales rep — we built KO after years of running growth on broken numbers.

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